Digital Marketing Officer
Instant Technologies PLC- Ethiopia, Addis Ababa
Posted
17 days ago
Full Time
Job Description
We are seeking a highly motivated and results-oriented Digital Marketing Officer to join our team. In this role, you will be responsible for planning, executing, and analyzing digital marketing campaigns across various channels to drive brand awareness, generate leads, and achieve our overall marketing goals.
Responsibilities:
Develop and implement a data-driven digital marketing strategy aligned with our overall business objectives.
Manage and execute marketing campaigns across multiple channels, including social media, email marketing, search engine optimization (SEO), paid advertising (PPC), and content marketing.
Create engaging and high-quality content that resonates with our target audience.
Analyze campaign performance using web analytics tools and identify areas for improvement.
Stay up-to-date on the latest digital marketing trends and technologies.
Collaborate with cross-functional teams to ensure a seamless customer experience across all digital touchpoints.
Generate reports and provide insights to inform marketing decisions.
Job Requirement
Bachelor's degree in Marketing, Communications, or a related field (preferred).
Minimum of 2 years of experience in digital marketing.
Proven track record of success in developing and implementing successful digital marketing campaigns.
Strong understanding of SEO, PPC, social media marketing, email marketing, and content marketing principles.
Excellent analytical and data interpretation skills.
Ability to work independently and as part of a team.
Excellent written and verbal communication skills.
Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management platforms, email marketing platforms).
Creative and strategic mindset with a passion for driving online engagement.
About Instant Technologies PLC
Marketing
Ethiopia, Addis Ababa
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