Job Description

We are seeking a passionate and creative Social Media Expert to join our dynamic team and elevate our online presence. You will be responsible for developing and implementing engaging social media strategies across various platforms, fostering meaningful connections with our audience, and ultimately driving brand awareness and growth.

Responsibilities:

• Strategy & Planning:

• Conduct social media audits and competitive analysis to identify trends and opportunities.

• Develop and implement comprehensive social media strategies aligned with brand objectives and marketing goals.

• Stay up-to-date on evolving social media algorithms and best practices.

• Content Creation & Management:

• Create engaging and visually appealing content (text, images, videos) for various platforms.

• Manage content calendars and ensure consistent posting according to the plan.

• Collaborate with other departments (marketing, design, etc.) to develop and share relevant content.

• Community Management & Engagement:

• Respond to comments, messages, and inquiries promptly and professionally.

• Moderate online communities and foster positive brand sentiment.

• Track and analyze key metrics (engagement, reach, impressions) to measure performance and optimize strategies.

• Reporting & Analysis:

• Provide regular reports on social media performance, including key metrics and insights.

• Track campaign effectiveness and recommend adjustments based on data analysis.

• Stay informed about social media analytics tools and utilize them effectively.